Market research – What are the wants and needs of your existing and potential customers, partners and stakeholders? How do they want to acquire and consume your products and services? We combine both data analysis and qualitative research like focus groups or deepdive interviews.

Strategic marketing plan – Make sure to 'architect’ your marketing plan, before launching expensive websites or marketing campaigns. We can help you with

1/ Evaluation of your company and market

2/ Market and customer segmentation

3/ Unique Selling Proposition

4/ Definition of objectives and key performance indicators (KPIs)

Optimized return on (digital) marketing investments – We help you set up a digital marketing funnel (reach – engagement – conversion – experience – retention), keeping in mind the business objectives and KPIs. Content marketing and A/B testing will be key components.

Discover our other services around Business & Strategy, Innovation in Products and Services and Team Building.

Marketing